In an ambitious bid to transform rural areas to economically, socially and physically sustainable spaces, the Government of India has approved the Shyama Prasad Mukherji Rurban Mission (SPMRM) with an outlay of Rs. 5142.08 crores.

The Mission aims at development of rural growth clusters which have latent potential for growth, in all States and UTs, which would trigger overall development in the region. These clusters would be developed by provisioning of economic activities, developing skills & local entrepreneurship and providing infrastructure amenities. The Rurban Mission will thus develop a cluster of Smart Villages.

These clusters would be well delineated areas with planned layouts prepared following the planning norms which would be duly notified by the State/UTs. The clusters will be geographically contiguous Gram Panchayats with a population of about 25000 to 50000 in plain and coastal areas and a population of 5000 to 15000 in desert, hilly or tribal areas.

To ensure an optimum level of development, fourteen components have been suggested as desirable for the cluster, which would include; Skill development training linked to economic activities, Agro Processing/Agri Services/Storage and Warehousing, Digital Literacy, Sanitation, Provision of piped water supply, Solid and liquid waste management, Village streets and drains, Street lights, Fully equipped mobile health unit, Upgrading school /higher education facilities, Inter-village road connectivity, Citizen Service Centres- for electronic delivery of citizen centric services/e-gram connectivity, Public transport., LPG gas connections.
The funding for Rurban Clusters will be through various schemes of the Government for the above components converged into the cluster. The SPMRM will provide an additional funding support of upto 30% of the project cost envisaged per cluster as Critical Gap Funding (CGF) to enable development of such Rurban clusters.
Objectives of Rurban Mission

The larger outcomes of the Mission are

(i) To bridge the rural-urban divide- economic, technological and those related to facilities and services.
(ii) Dispersing development in the region
(iii) Attracting investment in rural areas
(iv) Stimulating local economic development with emphasis on reduction of poverty and unemployment.

This task seeks inputs to design a Logo and a Tagline for the Rurban Mission.

The last date of submission is 20th October, 2015.

The winning entry will be awarded a cash prize of Rs. 30,000/- for Logo and Rs. 15,000/- for Tagline.

Click here for Terms and Conditions.