GOVERNMENT OF INDIA
Start Date
31/07/2026 - 15:00
End Date
31/08/2026 - 23:45
Time zone: IST (GMT +5.30 Hrs)
1159
Total Submissions in this Task
44
Approved
1115
Under Review
Created: 31/07/2026
4 days 10 hours ago
This mascot, "RAAHI," is not just a character; it is a powerful symbol of **Viksit Bharat's** speed and success. The background featuring a completed highway and an **"Inauguration - Phase 1 Complete"** banner highlights that government projects are delivered on time and with exceptional quality.
**Key Highlights for the Government:**
* **Public Trust:** Acts as a reliable bridge connecting the citizens and the administration.
* **Ground Reality:** The cheerful workers in the background reflect worker welfare and collective success.
* **Vision:** Perfectly defines the policy of "Speed, Skill, and Scale."
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4 days 11 hours ago
Respected Team,
I am submitting two distinct hand-drawn mascot poster concepts for the NHAI design task. Both mascots are thoughtfully created to represent NHAI's core values: safety, technological advancement, and seamless connectivity across India.
1. Concept 1: 'Marg-Darshak' (The Elephant)
Theme: The Highway Guardian
Symbolism: The elephant embodies immense strength, reliability, and wisdom. 'Marg-Darshak' represents NHAI's commitment to building durable infrastructure and ensuring the utmost safety of every traveler on Indian highways.
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6
4 days 12 hours ago
Title: NH-MITRA – The Guardian of India's Highways
"सुरक्षित सड़कें, समृद्ध भारत" and "हर सफर सुरक्षित, हर मंज़िल सुनिश्चित" are the guiding ideas behind NH-MITRA, a friendly, trustworthy, and energetic mascot representing the vision of NHAI. Inspired by the agility and alertness of India's wildlife, NH-MITRA symbolizes road safety, seamless connectivity, innovation, sustainability, and nation-building. The reflective safety jacket and helmet demonstrate responsibility, while the cheerful smile builds trust and awareness among citizens of all age groups. The highway-inspired design elements reflect India's rapidly expanding road infrastructure, connecting people, opportunities, and dreams. The mascot is designed to work effectively across websites, mobile applications, social media, print media, public campaigns, merchandise, and official documents, while remaining equally recognizable in both colour and monochrome formats.
Thank you 🙏🏻
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4 days 13 hours ago
Concept Name: RAAHI – Guardian of India's Highways
RAAHI is a friendly highway guardian representing NHAI's vision of safe, smart, and sustainable transportation. Its road-shaped body symbolizes seamless connectivity, while the reflective safety jacket highlights road safety and responsibility. The green element represents environmental sustainability and the Green Highways initiative. RAAHI's welcoming smile and confident posture reflect trust, innovation, and public service. Designed to be simple, memorable, and adaptable across digital, print, and awareness campaigns, RAAHI embodies NHAI's mission of connecting India, promoting road safety, and building a stronger nation.
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4 days 17 hours ago
Concept Note: NHAI Official Mascot "Raastri"
Raastri: The Highway Guardian is an original mascot designed to symbolize the core values of the National Highways Authority of India: Seamless Connectivity, Safety, Innovation, and Sustainability.
Symbolism & Rationale:
Raastri is depicted as a strong yet approachable winged lion. The lion represents trust, power, and nation-building, while the aerodynamic wings symbolize swift, frictionless movement across the nation. Equipped with a bright yellow safety helmet and high-visibility reflective jacket, Raastri prominently highlights NHAI’s primary priority: Road Safety and Public Awareness.
His hand rests on an iconic highway milestone marked with "Vision 2047," linking NHAI’s physical infrastructure with India’s future development goals. The color scheme blends high-visibility safety colors with the Indian Tricolor, reflecting modern, eco-friendly green corridors.
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5 days ago
Myself Kunjal Tipale, student of B Tech...
My mascot is an GarudGo (Eagle),GarudGo perfectly represents the National Highways Authority of India's vision of safe, seamless, and sustainable connectivity. As the guardian of India's highways.
Eagles are renowned for their extraordinary eyesight, capable of spotting even the smallest details from great distances. This exceptional vision reflects NHAI's commitment to continuous highway monitoring, quick identification of potential hazards, and proactive measures to ensure road safety.
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5 days 1 hour ago
The mascot, "RAASTRI," is a cheerful highway guardian representing safe roads, national unity, innovation, and infrastructure development. The overall theme is "Connecting India, Empowering Progress."
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5 days 2 hours ago
My mascot is an owl, a universally recognized symbol of wisdom, vigilance, awareness, and responsibility. These qualities perfectly align with NHAI's mission of ensuring safe, secure, and efficient highways for every road user. The mascot represents a constant guardian who encourages people to follow traffic rules and drive responsibly.
An owl is known for its exceptionally sharp eyesight, allowing it to detect even the smallest movements from long distances and in low-light conditions. This symbolizes NHAI's continuous monitoring of highways, commitment to road safety, and ability to identify potential risks before they become hazards.
One of the owl's most remarkable characteristics is its ability to rotate its head up to 270 degrees, giving it an extraordinarily wide field of view without moving its body. This unique ability represents all-round vigilance, ensuring that no activity on the highway goes unnoticed. Just like the owl, the mascot ensures everyone's safety.
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5 days 3 hours ago
The National Highways Authority of India (NHAI) is transforming road transit through its Intelligent Transportation Systems (ITS), integrating real-time technology to boost safety and operational efficiency across the national highway network. Central to this effort is the Advanced Traffic Management System (ATMS), which utilizes high-definition Video Incident Detection Systems, automated speed monitoring cameras, and Variable Message Signs to deliver live alerts regarding weather hazards, traffic congestion, and accidents. Overseen 24/7 through centralized command control centers, these inputs—alongside systems like MASCOT—enable immediate coordination with emergency services, highway patrols, and towing units via the integrated 1033 helpline. Combined with complete electronic tolling via FASTag to eliminate plaza bottlenecks, as well as AI- and LiDAR-equipped Network Survey Vehicles that proactively identify accident-prone blackspots.
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5 days 5 hours ago
Pathveer is a cheerful and courageous cheetah symbolizing speed, safety, innovation, and sustainability. As the mascot of NHAI, Pathveer represents India's world-class highways that connect people, businesses, and dreams. Wearing a safety helmet and reflective jacket, Pathveer promotes responsible driving, road safety, green mobility, and smart infrastructure, inspiring every traveler to enjoy safe and seamless journeys across India
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11
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