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Give suggestions for creation of content for digital marketing course in using e-commerce site

Give suggestions for creation of content for digital marketing course in using e-commerce site
Start Date :
Jan 01, 2015
Last Date :
Jan 17, 2015
04:15 AM IST (GMT +5.30 Hrs)
Submission Closed

Program ObjectivesToday’s world is a digital world and all industries rely heavily on customer engagement. This customer engagement is driven by a multiple tactics viz. ...

Program Objectives

Today’s world is a digital world and all industries rely heavily on customer engagement. This customer engagement is driven by a multiple tactics viz. Online Display, Social Media, e-Mail & Mobile Marketing, etc. Each one of this tactics has to be planned properly and executed in an integrated manner to bring success.

NIELIT is a 100% owned organization of the Department of Electronics and Information Technology (DeitY), Ministry of Communications & IT, Government of India, is actively engaged in the development of human resources in the areas of IT; Electronics; Communication Technologies; Hardware; Cyber Law; Cyber Security; IPR; GIS; Cloud Computing; ESDM; e-Governance and related verticals. For details please visit http://nielit.gov.in 

NIELIT has developed a draft course outline on Digital Marketing in using e-Commerce sites for the rural populace to attain a basic level of computer literacy thereby contributing to increased and speedy PC penetration among the members of micro and small enterprises in rural India and also to use the realm of Digital media in marketing their products to the outer world. After completing the course the incumbent should be able to the use the computer for basic purposes of marketing their product and helps the rural business communities and artisans, etc. to use the e-Commerce sites as an effective tool over conventional marketing strategies for showcasing their products and selling.

The program is targeted at:

1. Artisan community from the rural area.

2. Web marketers, who want to enhance their professional prospects in the e-Marketing Domain.

3. Individuals / Beginners, seeking career opportunities available in e-Marketing Domain.

NIELIT seeks your comments regarding the content of the draft course.

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You may see the entire draft document at https://mygov.in/frontendgeneral/pdf/tentative-course-outline-for-digita...

The last date for submission of your comments is 16th January 2015.

Showing 470 Submission(s)
chellakarthik@gmail.com
KarthiK Perumal 10 years 7 months ago

In india still many villages school has not reached and wherever reached the standard still question mark.We must concentrate on basic education system, quality and effectiveness.Digital marketing will grow automatically. But still I suggest this kind of course can be applied into schools and colleges from 8th std onwards so that they will grow like entrepreneurs by doing part-time jobs.To implement these courses Govt. should take private partners with effective feedback system.

shyamsavita550@gmail.com
Shyam Ji Savita 10 years 7 months ago

I think course content is incomplete. Nielit must add spoken english, english typing & hindi typing because most of rural students don't understand english and otherside most of work of computer is in english only. If Nielit add these content students will be able for job. Course will helps these students to improve their life standards by getting a suitable job.

shailakolar@gmail.com
Shailaja Shankaranarayana 10 years 7 months ago

This has to be voice recording for the non literates and the pages has to open on the mobile screen, like railway inquiry

akachhy@yahoo.com
Avinash Kachhy 10 years 7 months ago

The NIELT Digital Marketing tries to include too much in one course. Instead of starting with 'Intro to computers" and intro to word processing and excel, a basic level of computer literacy including internet access to browse websites, email account, etc., should be made a pre-requisite. Rest of the digital marketing concepts need more than the alotted time to be comprehensive and useful in a profitable way. May be only 1 or 2 sites, like Amazon and Ebay should be concentrated on instead of all

priyansh8506@gmail.com
Priyanshu Jain 10 years 7 months ago

Lets Create Entrepreneurs within us, and be independent with the help of digital marketing.
Entrepreneurship is a course, Which helps us to explore our ideas and talent.

Thanks,
Priyanshu Jain
MD - Absolute Dimension Pvt Ltd
Patna (Bihar)
+91 9004685065
priyanshu.jain@sacservices.in

ubmalllko1963@gmail.com
priyanshu mall 10 years 7 months ago

To implement the digital India in the rural area it is big challenges to capacity building of the rural people with respect to the use of communication and information technology. Most of the application websites are developed in English (like e-trading, e-commerce, e-banking, e-education and govt. website are also in English) all such websites must be redesigned in bilingual/regional language.
The basic computer training material/ course designed in regional langues. Also try to develop the in

ramu.nithin@gmail.com
Nithin Ramu 10 years 7 months ago

Most of the older generation and rural people does not use technology due to a language barrier. most software is used by other Indians in English and hence participating for non-English speakers is hard. WE SHOULD ENCOURAGE THE USE OF APP DEVELOPMENT IN REGIONAL LANGUAGES. Also, we should teach everyone to use INSCRIPT KEYBOARDS with which one can type in most Indian languages without knowing the script and/or push for phonetic input on social media for people only using qwerty keyboards.

kkumarpatwa@gmail.com
Kuldeep Patwa 10 years 7 months ago

Dear sir, availability of e marketing should b based in app. Formet.
And I'm interested to do for my village.With heart. 8896472960

sridhar.ashok3@gmail.com
Sridhar A 10 years 7 months ago

Pool in people who stick posters or distribute pamphlets and ask them to advertise along with these people. Ask them to share the cost of advertising ensure that all types of services like movies shows, other events, schedule of bus routes, and other nearby locality maps are all present in the website along with the products they are selling through e-commerce.

ajaykumart35@gmail.com
ajay kumar tripathi 10 years 7 months ago

please add this contain all language-
1-how its works?
2-how to sale aggriculture prodoct online in all over world
3- how to broadcost all product in all language
4- how to use single person digital marketing.

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