NHAI Mascot Design Competition

Start Date 31/07/2026 - 15:00

End Date 31/08/2026 - 23:45

Time zone: IST (GMT +5.30 Hrs)

Ministry: Ministry of Road Transport and Highways Sector:

Others

1147

Total Submissions in this Task

Approved

1104

Under Review

Created: 31/07/2026

The National Highways Authority of India (NHAI), in collaboration with MyGov, invites citizens to participate in the NHAI Mascot Design Competition. This is an opportunity to create a unique mascot that represents NHAI's vision of seamless connectivity, road safety, innovation, trust, sustainable infrastructure and nation-building. The selected mascot will serve as NHAI's official visual ambassador across awareness campaigns, public outreach programmes, events, publications, digital platforms and other communication materials. Participants must submit an original mascot design along with a brief concept note explaining its symbolism and significance through the MyGov portal.

Evaluation Criteria:
All entries must adhere to the following specifications:
1. The mascot must be original and unpublished.
2. File format: JPEG/PNG (High Resolution)
3. Minimum Resolution: 300 DPI
4. Maximum file size: 4 MB
5. The design should be scalable and suitable for:
a. Website
b. Mobile Applications
c. Social Media
d. Print Media
e. Banners & Official Documents
6. The Mascot must work in both coloured and monochrome formats.
7. The winner must provide editable source files (EPS or SVG) upon selection.
8. There should be no watermarks, signatures, or personal identification in the design.
9. The winning Mascots will become the exclusive intellectual property of the National Highway Authority of India.

Submission Guidelines:
1. Platform: Entries must be submitted on MyGov.in only.
2. Concept Note: A brief rationale (maximum 200 words) explaining the design and symbolism along with a PDF file.
3. AI Policy: Designs must be original and not generated using AI tools or plagiarized.
4. Last date of submission of entries: 1 Month from the starting date of competition (as mentioned on MyGov Portal).

Entries will be evaluated based on:
• Relevance- Alignment with the vision & mission of NHAI
• Creativity & Originality- Uniqueness of the concept and design
• Visual Impact- Aesthetic appeal and memorability
• Concept Clarity & Storytelling - Strength of narrative and symbolism
• Adaptability & Usability - Use across digital, print, animation and merchandise
• Technical Quality - Professional execution and detailing

Rewards & Gratification
1st Prize: ₹1,00,000 (Rupees One Lakh only)
2nd Prize: ₹50,000 (Rupees Fifty Thousand only)
3rd Prize: ₹25,000 (Rupees Twenty-Five Thousand only)
All winners will receive a certificate of recognition from NHAI.

Click here for Terms and Conditions (PDF - 124 KB)

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DhanushUrsMK

3 hours 45 minutes ago

Saarthi is inspired by the iconic highway milestone, symbolizing guidance, trust, and safe journeys. Reimagined as a friendly mascot, it represents NHAI's mission of connecting people, opportunities, and progress through world-class infrastructure. The highway ribbon reflects seamless connectivity, while the compass signifies reliability and direction. The sapling highlights sustainable development through Green Highways, and the bridge-inspired base represents engineering excellence. Friendly, memorable, and adaptable, Saarthi embodies NHAI's vision of safe mobility, innovation, and nation-building, inspiring every journey toward Viksit Bharat.

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Jayakishore R

12 hours 35 minutes ago

NHAI – Pathik Pathik is the official-style concept mascot representing the National Highways Authority of India (NHAI). Inspired by the shape of a modern highway, the mascot symbolizes connectivity, safety, progress, and national development. Wearing a safety helmet and reflective jacket, Pathik reflects NHAI's commitment to building world-class road infrastructure while promoting responsible road usage. Its cheerful personality makes it appealing to children and adults alike, helping spread awareness about road safety, quality construction, environmental responsibility, and public service. Designed for campaigns, educational programs, digital media, events, and merchandise, Pathik embodies the vision of "Building Roads, Building India" by connecting people, places, and opportunities across the nation with trust, innovation, and sustainability.

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Arijit Malik

1 day 1 hour ago

Raahi is a friendly and energetic mascot inspired by India's modern highway network. Designed with a vibrant smile, reflective safety gear, and elements inspired by roads, bridges, and the Indian tricolour, Raahi represents safe journeys, seamless connectivity, innovation, and national progress. The flowing road integrated into the mascot symbolizes NHAI's commitment to connecting people, cities, businesses, and opportunities across the country. The reflective jacket and traffic-safety elements promote responsible road behaviour, while the confident and welcoming expression builds trust among citizens. Raahi also reflects sustainable infrastructure through green accents representing environmentally responsible development. Designed to be easily recognizable and adaptable for print, digital media, animation, merchandise, and public awareness campaigns, the mascot communicates that every road is more than infrastructure—it is a pathway to growth, prosperity, and unity.

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DIPANKAR PAUL

1 day 3 hours ago

PATHVEER – The Guardian of Every Journey

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NishchaykumarPanday

1 day 4 hours ago

मैं निश्चय कुमार पाण्डेय, पिता-स्व. अमरनाथ पाण्डेय, यह शिकायत किसी निजी भूमि विवाद के निस्तारण हेतु नहीं बल्कि सुलतानगंज अंचल, भागलपुर के कर्मचारी, राजस्व अधिकारी (RO) एवं अंचल अधिकारी (CO) द्वारा सरकारी अभिलेखों की जानबूझकर अनदेखी, मेरी वैधानिक आपत्तियों की उपेक्षा, पक्षपातपूर्ण निर्णय प्रक्रिया एवं संभावित भ्रष्टाचार की स्वतंत्र Vigilance जांच हेतु प्रस्तुत कर रहा हूँ। खाता सं.205, खेसरा सं.268 एवं 269, नगर परिषद सुलतानगंज की एक ही भूमि पर मेरा Mutation Case No.1225/2026-27 तथा घनश्याम नाथ पाण्डेय का Mutation Case No.1070/2026-27 लंबित है। वर्ष 2024 के पारिवारिक बंटवारा, 19.12.2025 के सहमतिनामा, मेरे पक्ष में पारित Mutation Case No.698/2025-26 एवं 3073/2025-26, Register-II Update, Correction Slip, दिनांक 22.06.2026 की लिखित एवं 30.06.2026 की ऑनलाइन आपत्ति तथा पूर्व अस्वीकृत Mutation Case No.1094/2021-22, 4150/2021-22 एवं 3907/2023-24 की अनदेखी कर वर्ष 2006 के कथित दस्तावेज के आधार पर कार्रवाई की जा रही है, जबकि वर्ष 2006 में स्व. अमरनाथ पाण्डेय का घर/सहन बिकना असत्य है। Vigilance

(3.94 MB )

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NishchaykumarPanday

1 day 5 hours ago

(3.94 MB )

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GajalJain

1 day 8 hours ago

Mascot Name: Margvi Tagline: Guiding Every Journey, Building Every Tomorrow. Description: Derived from Marg (path/road), Margvi is "The Pathfinder"—a modern, friendly mascot representing the Ministry of Road Transport and Highways. Symbolizing safe roads, world-class infrastructure, and seamless connectivity, Margvi serves as a trusted guide for every traveler across India’s growing highway network

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SakshiPatil_274

1 day 8 hours ago

Vayu is an energetic, futuristic, yet deeply approachable falcon character. Known as the fastest creature in the animal kingdom, the peregrine falcon perfectly embodies NHAI’s mission of building high-speed expressways, reducing travel times, and connecting every corner of India seamlessly.Vayu wears a sleek, aerodynamic highway ranger suit in vibrant Expressway Green and Safety Gold, featuring reflective chest stripes that resemble highway lane markings. He wears a lightweight smart helmet equipped with a digital FASTag visor, symbolizing NHAI’s tech-driven, automated tolling and traffic management systems.2. Official Concept NoteConcept Note: "Vayu" – The NHAI Mascot"Vayu" (symbolizing speed, wind, and unstoppable momentum) is a modern, friendly Peregrine Falcon representing the National Highways Authority of India’s vision for rapid, safe, and sustainable infrastructure.Symbolism & Design Rationale: