The UP Tourism Department wishes to collaborate with MyGov to launch a new campaign to promote Uttar Pradesh tourism worldwide. As part of this campaign, we are inviting talented individuals to design a tagline for UP Tourism, which will be used in all promotional materials, including brochures, billboards, websites, etc. This collaboration aims to generate interest in Uttar Pradesh as a tourist destination and to showcase the rich cultural heritage and natural beauty of the state.

Gratification:
The winner of the UP-Tourism tagline Campaign will receive prizes worth ₹50,000 & their work will be featured in all promotional materials used by UP Tourism. The entries would get a chance to showcase their work to a broader audience. This is a great opportunity for aspiring designers and writers to showcase their talents and gain better exposure in the tourism industry.

Terms & Conditions:

1. The competition is open to all Indian citizens, regardless of their age and profession.
2. All entries must be original and not infringe on any existing trademark or any other copyright.
3. The tagline should be based on the theme of promoting Uttar Pradesh as a tourism state and should be
suitable for use in all types of promotional/digital materials.
4. The winner will be selected by the committee appointed by UP Tourism; the decision of which, will be
final and binding.
5. The winner will be announced on the official handles of UP Tourism and will be contacted via phone or
e-mail.
6. By submitting their taglines, the participants agree to allow UP Tourism to use their work for
promotional purposes, without any compensation, apart from the prizes mentioned above.
7. UP Tourism reserves the right to modify or cancel the competition at any time without any prior
notice.
8. After the declaration of the result, UP Tourism is entitled to all the rights of the selected
taglines.